Sustainability and comfort at the centre of the new collection
Lanificio F.lli Cerruti 1881 has collaborated with PCYCL, the menswear brand established in 2018, to create new collections realised using a deconstructive and ethical approach which is strongly influenced by the concept of environmental sustainability and the demands made of today’s world of fashion.
The brand follows an increasingly gender-fluid trend for designs which are created for true comfort, starting with elements that tap into different sectors – from fashion to architecture, from technology to music – to give life to a truly unique and distinctive lexicon.
One of the distinguishing factors about PCYCL – and which the wool mill fully shares – is its research for responsible and sustainable production materials and processes. This means using resources such as organic cotton, recycled polyester, wool and water repellent PFC-free fabrics – or zips made of recycled PET. Moreover, many garments are made from recycled or waste materials from larger companies, materials which in this way take on a new life as a result of handmade processes.
The photos of the collection are by @yanyufon