Superissimo #0003

ALL IN THEIR HANDS

ALL IN THEIR
HANDS

“In the textile sector nothing can be 100% automated, everything is variable and human intervention is a fundamental contribution to the final product.”
NINO CERRUTI

Within the company there is a convergence of different components, wool, water, steam, dyeing and finishing recipes. Step by step, thanks to manual expertise, our fabric is created, tested, packed and shipped all over the world. There are more than 300 skilled hands who handle the production process, giving life to the fabrics. Hands that deal with the raw wool and discharge and administer the soft ribbon, hands that check the tension of the threads and intervene expertly if there are abnormalities, hands that combine various ribbons, yarns, colours and fabrics. A gentle touch, a more determined one, a more meticulous one… decades have gone by, but the cloths production process, despite its technological advancement, has always needed the human contact and intervention. This is exactly what makes our fabrics unique. Year after year, tradition has been passed down from family to family in each specific role.