{"id":3778,"date":"2016-09-02T16:00:07","date_gmt":"2016-09-02T14:00:07","guid":{"rendered":"https:\/\/www.lanificiocerruti.com\/?p=3778"},"modified":"2016-09-07T10:05:59","modified_gmt":"2016-09-07T08:05:59","slug":"hapter","status":"publish","type":"post","link":"https:\/\/www.lanificiocerruti.com\/it\/hapter\/","title":{"rendered":"Hapter"},"content":{"rendered":"<p>&nbsp;<\/p>\n<h2 lang=\"it-IT\" align=\"CENTER\">PRESS RELEASE SS15<\/h2>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>collection txtl001|PRIME LINE <\/strong><\/p>\n<p><span lang=\"it-IT\">PRIME Line<\/span><span lang=\"it-IT\">, first and somehow primitive in its concept, is the most original interpretation of HAPTER\u2019s special fusion of surgical steel to high-end cotton fabrics manufactured in Cerruti Woolen Mills 1881 historical factory. <\/span><\/p>\n<p lang=\"it-IT\">Though continuously evolving into new design interpretations, Prime Line remains strongly faithful to the essence of HAPTER design: essential and radical, yet very discreet in its expression, and dedicated to understated and discerning individuals with a sophisticated presence.<\/p>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>Optical A05M (news)<\/strong><\/p>\n<p lang=\"it-IT\">The new optical model A05M pioneers a super-light nylor construction, creating a distinct contrast between the solid bar enriched with soft prestigious fabric, and the minimal bottom contour of extremely thin wire, naked and completely disappearing within the lens groove.<span style=\"color: #000000;\"><span style=\"font-family: 'Lucida Grande', 'Times New Roman', serif;\"><span style=\"font-size: small;\"><span style=\"font-family: 'Myriad Pro', sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3779 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/1-300x189.jpg\" alt=\"1\" width=\"300\" height=\"189\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/1-300x189.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/1-768x483.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/1-400x250.jpg 400w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/1.jpg 875w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/span><\/span><\/span><\/span><\/p>\n<p lang=\"it-IT\">Apeculiar retro-collegiate look, reinterpreted with HAPTER\u2019s trademark materials and design, made possibile by the new level of mastery gained by the artisans working in the company.<\/p>\n<p lang=\"it-IT\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3780 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/2-300x150.jpg\" alt=\"2\" width=\"300\" height=\"150\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/2-300x150.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/2-768x384.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/2-1024x512.jpg 1024w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/2.jpg 1071w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>Sunglasses G01S + G02M (news)<\/strong><\/p>\n<p lang=\"it-IT\">The new sunglasses G01S and G02M are unique interpretations of the aviator shape, translated by HAPTER\u2019s trademark design and materials.<\/p>\n<p lang=\"it-IT\">Featuring a new alluring double-bridge with a sober vintage look, they are captivating proof of the mastery gained by HAPTER artisans and the precision work applied to minimal surfaces.<\/p>\n<p lang=\"it-IT\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3781 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/3-300x267.jpg\" alt=\"3\" width=\"300\" height=\"267\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/3-300x267.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/3-768x683.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/3.jpg 852w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p lang=\"it-IT\">Although this pair of sunglasses share a common inspirational nature, they express quite a different character, with G02M featuring bolder and rounder look, and G01S showcasing smaller squared proportions and angular shapes.<\/p>\n<p lang=\"it-IT\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3782 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/4-300x102.jpg\" alt=\"4\" width=\"347\" height=\"118\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/4-300x102.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/4-768x260.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/4-1024x347.jpg 1024w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/4.jpg 1504w\" sizes=\"auto, (max-width: 347px) 100vw, 347px\" \/><\/p>\n<p lang=\"it-IT\">Equipped with ultra-resistant Carl ZEISS nylor lenses with 5 layers of anti-reflection, these special eyepieces feature custom-made 100% cotton fabrics manufactured in the historical factory of Cerruti Woolen Mills 1881, inspired by their military archives of the 1920s and 1940s destined for the world of army uniforms.<\/p>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>collection txtl001|ICONS LINE <\/strong><\/p>\n<p lang=\"it-IT\">ICONS Line represents the stylistic avant-garde of HAPTER, and it features a new interpretation, in HAPTER\u2019s signature style, of iconic styles enriched by cultural significance which creates a strong evocative power.<\/p>\n<p lang=\"it-IT\">A constant and fascinating challenge for Hapter manufacturing, ICONS\u2019 vision translates into cutting-edge and audacious design solutions, dedicated to demanding mountiaineers scattered about every metropolitan area.<\/p>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>Precursor models M01M + M02M<\/strong><\/p>\n<p lang=\"it-IT\">Precursor models M01M and M02M, , contemporary reinterpretation of the iconic sunglasses worn by sir Edmund Hillary for his famous challenge on Mount Everest in 1952, introduce a unique stylistic trademark into Hapter\u2019s structural syntax: the wide and dominant bridge in contrasting fabric, creating a distinctive retro mountain look, while protecting the delicate forefront in harsh weather conditions.<\/p>\n<p lang=\"it-IT\">Only Hapter project\u2019s expert artisans can master this level of precision, thanks to a steep learning curve pursued with dedication for two years.<\/p>\n<p lang=\"it-IT\">Equipped in its sunglass version with an exclusive almost-flat Carl ZEISS sunlens with Bronze HiPro 5-layer mirroring &amp; Gold-ET anti-reflection, these \u201cround-round\u201d models stands out to demand attention.<\/p>\n<p lang=\"it-IT\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3783 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/5-300x86.jpg\" alt=\"5\" width=\"436\" height=\"125\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/5-300x86.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/5-768x219.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/5-1024x292.jpg 1024w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/5.jpg 1242w\" sizes=\"auto, (max-width: 436px) 100vw, 436px\" \/><\/p>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>Sunglasses M03M+M04S (news)<\/strong><\/p>\n<p lang=\"it-IT\">The trademark wide and dominant bridge in contrasting fabric, able to create a distinctive retro mountain look, has evolved into 2 new interpretations:<\/p>\n<ul>\n<li>\n<p lang=\"it-IT\">Model M03M features balanced proportions and smooth curves, yet able to fully express the mountain character required by its name;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3784 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/6-300x148.jpg\" alt=\"6\" width=\"300\" height=\"148\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/6-300x148.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/6-768x378.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/6.jpg 1023w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/li>\n<\/ul>\n<ul>\n<li>\n<p lang=\"it-IT\">Model M04S, with essential dimensions and a pear-shaped design, is edgy, radical and audacious. This model will be available in the new Alpine Purple fabric.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3785 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/7-300x151.jpg\" alt=\"7\" width=\"338\" height=\"170\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/7-300x151.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/7-768x387.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/7-1024x516.jpg 1024w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/7.jpg 1025w\" sizes=\"auto, (max-width: 338px) 100vw, 338px\" \/><\/li>\n<\/ul>\n<p lang=\"it-IT\">The Alpine Purple colour, custom-developed at the Cerruti factory exclusively for HAPTER, is driven by the Purple Circle symbol of Hapter\u2019s UNGENDERED design approach.<\/p>\n<p lang=\"it-IT\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3786 aligncenter\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/8-300x220.jpg\" alt=\"8\" width=\"300\" height=\"220\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/8-300x220.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/8-768x564.jpg 768w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/8-1024x751.jpg 1024w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/8.jpg 1048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p lang=\"it-IT\">Both M03M and M04S are equipped with almost-flat Carl ZEISS sunlens with Silver HiPro 5-layer mirroring &amp; anti-reflection, a scratch-resistant lens offering maximum protection also in extreme atmospheric conditions (whether the environment is mountain or metropolitan).<\/p>\n<p lang=\"it-IT\">Like all txtl001 models, M03M and M04S feature custom-made 100% cotton fabrics manufactured in the historical factory of Cerruti Woolen Mills 1881, inspired by their military archives of the 1920s and 1940s destined for the world of army uniforms.<\/p>\n<p lang=\"it-IT\" align=\"CENTER\"><strong>HAPTER ?<\/strong><\/p>\n<p lang=\"it-IT\"><span style=\"color: #000000;\"><span style=\"font-family: 'Lucida Grande', 'Times New Roman', serif;\"><span style=\"font-size: small;\"><span style=\"font-family: 'Myriad Pro', sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3787 alignleft\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/9-300x239.jpg\" alt=\"9\" width=\"300\" height=\"239\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/9-300x239.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/9.jpg 755w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/span><\/span><\/span><\/span>Inspired by a pair of glacier military goggles from the Second World War that were found on a summit within the Italian Dolomite mountains in 2009, HAPTER was founded in the small mountain town of Belluno by locals Eric Balzan and Mirko Forti in January 2013.<\/p>\n<p lang=\"it-IT\">The name HAPTER was chosen by the concept of \u201chaptic perception\u201d, which is the process of recognizing objects through touch, as a contribution to return to seeing the world around us without the mono-direction of visual conditioning.<\/p>\n<p lang=\"it-IT\">With \u201ehands\u201d you still survive in the mountains, wheather you have to climb out of a mountain or cut fire-wood for the winter.<\/p>\n<p lang=\"it-IT\" align=\"JUSTIFY\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3788 alignright\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/10-300x183.jpg\" alt=\"10\" width=\"241\" height=\"147\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/10-300x183.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/10.jpg 578w\" sizes=\"auto, (max-width: 241px) 100vw, 241px\" \/><\/p>\n<p lang=\"it-IT\" align=\"JUSTIFY\">Several award-winning design solutions are condensed into this single-piece frame, featuring a trademark tactile expressiveness obtained by a\u00a0special fusion of contrasting materials (stainless steel and hi-end fabrics in the txtl001 collection), no hinges or solderings, yet totally shapable on the face and extremely comfortable thanks to a feather-weight of just 12 grams.<\/p>\n<p lang=\"it-IT\"><span style=\"color: #000000;\"><span style=\"font-family: 'Lucida Grande', 'Times New Roman', serif;\"><span style=\"font-size: small;\"><span style=\"font-family: 'Myriad Pro', sans-serif;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3789 alignleft\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/11-300x287.png\" alt=\"11\" width=\"123\" height=\"118\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/11-300x287.png 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/11-400x384.png 400w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/11.png 402w\" sizes=\"auto, (max-width: 123px) 100vw, 123px\" \/><\/span><\/span><\/span><\/span><\/p>\n<p lang=\"it-IT\">Thanks to a special mix of advanced design, fibres and materials, HAPTER has already been the recipient of some of the most prestigious international design awards and has been selected to be featured by some of most exquisite and selective fashion and optical shops around the globe.<\/p>\n<p lang=\"it-IT\" align=\"JUSTIFY\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3790 alignright\" src=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/12-300x224.jpg\" alt=\"12\" width=\"300\" height=\"224\" srcset=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/12-300x224.jpg 300w, https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/12.jpg 523w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p lang=\"it-IT\" align=\"JUSTIFY\">These special eyepieces feature exclusive custom-made 100% cotton fabrics manufactured in the historical factory\u00a0of Cerruti Woolen\u00a0Mills 1881 (Lanificio F.lli Cerruti), inspired by their military archives of the 1920s and 1940s destined for the world of army uniforms.<\/p>\n<p lang=\"it-IT\" align=\"CENTER\">Information at: <a href=\"mailto:info@hapter.it\">info@hapter.it<\/a> | tel. +39 392 28 14 119 | <a href=\"https:\/\/www.hapter.it\/\">www.hapter.it<\/a> | FB: HapterEyewear<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; PRESS RELEASE SS15 collection txtl001|PRIME LINE PRIME Line, first and somehow primitive in its concept, is the most original interpretation of HAPTER\u2019s special fusion of surgical steel to high-end cotton fabrics manufactured in Cerruti Woolen Mills 1881 historical factory. Though continuously evolving into new design interpretations, Prime Line remains strongly faithful to the essence&#8230; <\/p>\n<div class=\"clear\"><\/div>\n<p><a href=\"https:\/\/www.lanificiocerruti.com\/it\/hapter\/\" class=\"excerpt-read-more\">Leggi di pi\u00f9<\/a><\/p>\n","protected":false},"author":5,"featured_media":3989,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79],"tags":[],"class_list":["post-3778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-collaborazioni"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hapter - Lanificio Cerruti<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lanificiocerruti.com\/hapter\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hapter - Lanificio Cerruti\" \/>\n<meta property=\"og:description\" content=\"&nbsp; PRESS RELEASE SS15 collection txtl001|PRIME LINE PRIME Line, first and somehow primitive in its concept, is the most original interpretation of HAPTER\u2019s special fusion of surgical steel to high-end cotton fabrics manufactured in Cerruti Woolen Mills 1881 historical factory. Though continuously evolving into new design interpretations, Prime Line remains strongly faithful to the essence... Leggi di pi\u00f9\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lanificiocerruti.com\/hapter\/\" \/>\n<meta property=\"og:site_name\" content=\"Lanificio Cerruti\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LanificioCerruti\/?ref=bookmarks\" \/>\n<meta property=\"article:published_time\" content=\"2016-09-02T14:00:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-09-07T08:05:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lanificiocerruti.com\/wp-content\/uploads\/2016\/09\/55.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"330\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lanificio Cerruti\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Lan_Cerruti\" \/>\n<meta name=\"twitter:site\" content=\"@Lan_Cerruti\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lanificio Cerruti\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/hapter\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/hapter\\\/\"},\"author\":{\"name\":\"Lanificio Cerruti\",\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/#\\\/schema\\\/person\\\/05370d28b7c0cd0e7da2d347bd568313\"},\"headline\":\"Hapter\",\"datePublished\":\"2016-09-02T14:00:07+00:00\",\"dateModified\":\"2016-09-07T08:05:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/hapter\\\/\"},\"wordCount\":897,\"publisher\":{\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/hapter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/wp-content\\\/uploads\\\/2016\\\/09\\\/55.jpg\",\"articleSection\":[\"Collaborazioni\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/hapter\\\/\",\"url\":\"https:\\\/\\\/www.lanificiocerruti.com\\\/hapter\\\/\",\"name\":\"Hapter - 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